Wednesday, May 20, 2009

Pigs Are Flyin'

On New York City taxi cabs, anyway. This brilliant ambient campaign for Brother Jimmy's BBQ restaurants was created by writer Ben Cascella. Brother Jimmy's is best known for bringing authentic Carolina traditions to New York City. And what better way to hammer this idea home than with roasting meats in city streets? Ben's done a great job because, as we post this, we're getting BBQ sauce all over our fancy bluetooth Mac keyboards.


  1. This is awesome!

  2. Possibly one of the most creative and well thought out campaigns in recent memory.

  3. Ben you are a advertising master mind.