Ever dream of that MTV Cribs style mansion? Walk-in closets. His and her master bathrooms. An indoor jacuzzi. Well, you've come to the right place. Sotheby's International Realty specializes in luxury homes for the most discerning tastes. And what better way to reach that audience than with pithy headlines featured in front of desirable pieces of real estate.
Gillian Kline's copy has luxury spot on while Jackie Olivieri's art direction has embedded these thoughts into the imagery seamlessly. They've crafted groundbreaking ads that look nothing like ads at all.